We
breathe
soccer
breathe
soccer
Today is an exciting day as ISL Agency continue to expand its sports business service offering with the announcement of Tours And Friendlies to its portfolio. In our short yet busy history, we’ve been proud to continue offering high quality sports business solutions to our partners and clients, the addition of Tours And Friendlies is no different. We are excited to continue helping expand our clients brand, discover new fans, and achieve unmatched sports management results.
ISL will be assisting professional clubs, federations, leagues or promotors to organize friendly games, tours or tournaments, as well as broker sponsorship opportunities as a result of these agreements.
ISL CEO Alex Isern said on the exciting new service, “We are very excited to offer this opportunity to professional clubs that are looking for new revenue streams, but also to increase their fan base abroad. We have already started talking with several clubs and our goal is to manage more than 50 games next summer.”
In recent years, soccer clubs have increasingly ventured outside of their home country in search for new surroundings during pre-season training and matches. Not only do clubs find training inspiration in new environments, and playing challenges against foreign competition, but the opportunity to expand their brand and discover new fans. Tours And Friendlies blends a clubs aspirations with competing against new opposition, and commercially grow the clubs brand.
For additional information, contact Bruno Diaz via email at bdiaz@islagency-old.nntesting.com or via phone +1 954-505-1378 (US) and +34 654 538 125 (Global).
During a 5 day camp experience, players will be taken through an immersive training regiment that mimics that of a season long Barca Academy style program, all of which is rooted in the same values and methodologies that are in line with FCB standards.
So, be the hero your kids want you to be this Christmas and give the gift that allows them to train and play like a real Barcelona player for a week! Get in early, these camps will sell out quickly and there are limited spots per city.
Soccer has always been viewed as a unifying game. It sees beyond race, religion, orientation and intellectual and developmental disabilities, so when ISL was approached to take part in the second annual Celebrity Soccer Match hosted by Hard Rock Hotel & Casino event in Miami, Florida, we jumped at the chance to be involved.
From day one of ISL being formed, putting people first and giving back to the communities we have a presence in has been the root core of our value system. We are fortunate to have the relationships and ties we do into the sporting ecosystem, which affords us opportunities each day to thrive as a company. So, getting the chance to lend a helping hand to those in our community that need it most is a two fold blessing for them and us, especially around the holiday season.
It’s in that vein that we proudly support Best Buddies, an international organization who’s services includes, but not limited to, children and adults with Down Syndrome, Autism, Fragile X, Williams Syndrome, Cerebral Palsy, Traumatic Brain Injury and other undiagnosed disabilities. They are the world’s largest organization dedicated to ending the social, physical and economic isolation of the 200 million people with intellectual and developmental disabilities (IDD). Their programs empower the unique abilities of people with IDD by helping them form meaningful friendships with their peers, securing successful jobs, live independently, improve public speaking, self-advocacy and communication skills, and feel valued by society.
Celebrities, soccer stars, models and their Buddies gathered for the ultimate Celebrity Beach Soccer Match in a unique fun-filled day of curated events that featured; 7-on-7 friendly matches, meet-n-greet, children’s clinics, soccer training fitness class, show-cases, brand activations and a whole lot more. Industry professionals, sport enthusiasts, local government, influencers as well as residents alike took part in a family-friendly event with individuals from different cultures and all over the world.
In support of the event, ISL organized and managed the Fan Zone experience during the event. Setting up experiences for participants to play, network and to make new friends. We’re proud of our involvement to make the Celebrity Soccer Match something memorable for everyone in attendance. ISL is an adaptable agency in that we offer an array of services that are customizable to the needs of each of the clients that we partner with from around the globe. It’s in that adaptability we were able to develop something unique to this special event, thinking out side of the box to support events close to home.
Once again the eyes of the soccer and sports business world were locked in on Miami for Soccerex 2019. Heavy hitters from around the globe converged on the magic city to discuss the current state of affairs of the beautiful game, what’s trending, along with what the “future forecasts” are and how the game could possibly improve and/or evolve in the U.S. and internationally. The event has been bringing together the football sphere to network in a unique environment away from the pitch for over twenty years and for two days our team immersed themselves in all that this industry leading networking event had to offer.
2019 was another terrific event, boasting a wide variety of leading senior soccer industry specialists with expertise in areas such as business strategy, broadcasting, stadia, grassroots, club soccer and new media. Topics relating to grassroots development projects was one close to the interests of ISL Agency. With our work across the country in Youth Soccer Academies, and International Youth Soccer Tournaments, ISL executives understand first hand the importance of leading these campaigns. Speakers this year included MLS Commissioner Don Garber, Fox Sports Analysts and personalities Alexi Lalas and Stuart Holden, NWSL President Amanda Duffy, and Inter Miami Co-Owner Jorge Mas.
ISL executives were on site during a busy two day of meetings and presentations from the game’s leaders. Now that Soccerex is held annually in Miami, FL, ISL executives make sure to take advantage of one of the worlds biggest soccer conventions.
As soccer continues to grow and thrive throughout the United States conferences like that of Soccerex will become increasingly more important to take part in, not just from a catching up stand point with old friends, but more so to connect with future business partners and to remain on the bleeding edge of the game that is uniting the world.
It’s always an honor to be recognized for hard work and successful achievements made along the path of your professional life, but even more so when the recognition comes from an institution that holds near to your heart.
This past weekend ISL Co-Founders Alex Isern and Marc Segarra made the trip from Miami, FL to their alma mater, Winthrop University in South Carolina to receive the “Outstanding Young Alumni” Award at the annual Alumni Weekend Luncheon on the school’s main campus. This was a nostalgic trip for both colleagues and childhood friends as they walked around the campus prior to the ceremony and reminisced about the great times they both had attending the college from an athletic and scholastic point of view. It was also where the idea of starting a sports marketing company was incepted back in the 2012/13 school calendar year.
As their names were announced, a great deal of pride overcame their faces as they were met with a boisterous applause from fellow classmates and hundreds of other alumni who were in attendance that afternoon. As they took the stage to receive their awards, the school president shared a few words of congratulations, as the award recognizes Winthrop Alumna and Alumnus age 35 or younger whose service to the university, service to the community and professional achievements have reflected positively on all alumni and the university.
ISL Agency has now been thriving for over 6 years and a recognition such as this only validates what was once an idea and continues to fuel the desire to be the best company in the world to connect fans with the brands that they love and to offer unparalleled sporting experiences for clients from around the world. Thank you to everyone who has been a part of the journey thus far, we’re only getting started!
After months of coordination and planning between several departments at ISL, MIC Football USA officially made its debut this past weekend in South Florida. It signifies a milestone in the continued growth of ISL, and exemplifies the professionalism and quality which MIC Football USA will continue to bring to the youth soccer landscape in the United States.
The inaugural tournament was a huge success, and gave a preview of the future for MIC Football USA in regards to its ability to attract visitors to the South Florida region. Over 900 players and thousands of attendee’s enjoyed a weekend at Central Broward Regional Stadium and Park in Fort Lauderdale, Florida, filled with highly competitive matches and a soccer experience exported from one of Europes finest youth soccer establishments, MIC Football.
Clubs across U12, U14, and U16 age categories traveled from Colorado, Arizona, New York, Illinois and even featured an international club from the Dominican Republic. Supporters from those clubs tuned in for Live Streamed matches throughout the weekend, attracting over 10,000 Youtube views over 3 days.
Like other large scale events, MIC Football USA required extensive coordination and logistical planning. What takes the tournament to the next level and sets it apart is the professionalism, quality, and delicate brand management when matched up to similar events. ISL are proud of its Event Management team, and all it achieved with MIC Football USA. They will continue to provide an unmatched service, achieving unmatched results.
Legendary players like Lionel Messi, Neymar, and Gerrard Pique have competed in MIC Football in Costa Brava, Spain during its 20 year history. MIC Football USA exports this past and exists with the mission of becoming the most admired youth soccer tournament in America, making Fort Lauderdale a destination for the historic tournament. The tournament has been brought to the United States with the goal of raising the level of professionalism and quality currently seen in Youth Soccer Tournaments, and take the Youth Soccer Tournament landscape to a new level. Most importantly, MIC Football USA will continue providing young players the opportunities to compete against the best teams and players in the world.
Attendees, coaches and players were quick to voice their support of the tournament. Manager and Coach of Verum Academy from Orlando, and Champions of the U14 age group, said “It had everything you wanted out of a soccer experience. Everything was top class from the competition, to the administrative side, to the entertainment. The city is great obviously so we look forward to see it again in the Miami area next year. Now we get to look forward to competing in MIC Football in Spain.”
October 30, 2019
This month, ISL Travel Management, with the support and aid from players and families traveling from the United States, have began an initiative to help aid our environment. Every little bit can help keep our environment clean and help avoid waste. ISL understand this, and have taken steps towards doing their part during international trips.
The initiative was introduced at the beginning of October during our second ever all girls international experience trip, and continued during our Barcelona Experience Trip at the end of October. During training, games or cultural activities, ISL staff worked to emphasize and educate players on the importance of taking care of the locations they were visiting, and how every bit of help goes a long way towards helping their environment. Players and families helped clean up beaches, training facilities, and accommodations. Most importantly, as the players need to constantly rehydrate during their soccer training or games, water bottles were recycled or re-used throughout the trip.
The major hopes of our initiative is that the young players leave the trip with a sense of pride in taking care of their environment, and gain an education in the importance of being conscious about their footprint, even when they are playing hard and having fun! The initiative was so widely welcomed, that all international sports trips in the future will continue the recycling program, and help build a better future!
October 18, 2019
We are a little over three weeks out from the inaugural MICFootball USA Tournament, and teams across the U.S. and Caribbean are buzzing with anticipation about making their way to Fort Lauderdale, Florida. 2019 promises to be the first of many exciting and competitive tournaments for years to come.
Bred out of Spain, the original MICFootball Tournament is held annually in Costa Brava. This year marks a milestone for them as they will be celebrating 20 years of putting on this global event that has produced stars such as Coutinho, Neymar and Messi. Additionally, MICFootball prides itself on being globally recognized for its high level of competition and professionalism, setting the standard in Youth Soccer tournament experiences, a standard ISL seek to replicate in the United States.
The First MIC Football USA will see teams convene upon Central Broward Regional Park, site location of the 2019 Tournament, from Colorado, Arizona, Illinois, Dominican Republic, New York, and of course Florida.
MICFootball USA will continue to grow the legacy of MICFootball, as well as export the values and prestige to the shores of Florida. Kickoff is will take place on November 9th at Central Broward Regional Park. This facility boasts of 5 lush 11v11 Bermuda grass fields, with a main stadium that can adequately seat 5,000 spectators. In addition to the heated competition on the fields, there will be plenty of activities off of the field to enjoy. Activities include food trucks, a fan fun zone, opening ceremonies, and a closing awards ceremony for players and age category winners.
But wait, there’s more! Winners of each respective age category (U12, U14, U16) will receive a FREE invitation to MIC Football in Spain to participate in the original tournament against the best of the best! We are beyond excited to get things kicked off and we look forward to seeing you there.
Over a 10 day trip, 90 girls from across the United States experienced the second international all girls clinic put together by ISL’s Travel Management team. During the trip, players immerse themselves into European soccer lifestyle, as well as learn the value of experiencing international cultures. While playing in competitive matches, the clinic participants represent ISL’s unique on field brand, Team ISL. Players train in world class soccer facilities, compete against European academies, learn from the teachings of leaders in the game, and explored the beautiful culture of Barcelona.
During the trip, FC Barcelona Femini, one of the most successful Spanish Womens Soccer Teams of all time, were gracious enough to take time out of their training for a meet and greet with the girls clinic participants. International stars like Marta Torrejon and Stefani Van Der Gragt gave some words of inspiration, and took photos. It was a special moment which the clinic players will remember forever.
Not only was there a girls clinic going on, but ISL Travel Management was also leading a clinic for 35 of the top boys players around the country. ISL were executing 2 clinics over the same 10 day period. As our Travel Management Team continues to grow, more opportunities like this will continue to be a reality.
Across the United States, Barca Academy USA kicked off a new season as ISL enters the 4th year of activating FC Barcelona’s global brand strategy. 6 Academies from coast to coast, and 1 from Costa Rica, begin their season with Opening Ceremonies which are unique to Barca Academy. They welcome the future FC Barcelona hopefuls as they begin their journey learning the FC Barcelona teachings and methodologies. For a few lucky locations, FC Barcelona legend and current club ambassador Juliano Belletti, goalscorer in the 2006 Champions League final, was in attendance. Take in the excitement and fun with our special gallery from across the country!
