The FIFA Club World Cup 2025 has brought the world’s biggest clubs to the United States, and ISL Agency was on the ground creating meaningful connections between elite clubs and local communities.

As FC Bayern Munich arrived in Miami last weekend ahead of their matchup against Boca Juniors, ISL Agency delivered a purpose-driven activation: a youth soccer clinic designed to bring the club closer to its American fanbase through real, on-the-pitch experiences.

Young players had the opportunity to train the FC Bayern way, immersing themselves in the club’s methodology, values, and approach to the game. The experience was made even more special with the presence of club legend Giovane Élber, who joined the session and connected directly with the next generation of players.

The activation reflects ISL Agency’s commitment to building bridges between global institutions and local communities. By combining elite soccer culture with grassroots engagement, the initiative helped FC Bayern strengthen its relationship with fans in the U.S. while creating genuine, lasting value for young players inspired by the game.